Fractional product management for mission-driven startups
Build tech that addresses world issues, while hitting goals like landing funding, acquiring customers, and positioning for scale.
Kayla Doan
Founder & Fractional Product Leader
Best-in-class tech companies launch successful products on deadline. We can make that happen for you, too.
When I led product innovation & AI at a public tech company, I was tasked with:
building tech that the world hadn’t seen before
on a fraction of the budget I felt we needed
while continuously securing the next round of buy-in from investors.
You’ve probably felt these pressures, too.
The good news is that I developed repeatable processes that consistently drive results. I bring a decade+ worth of lessons to startups, and have guided dozens of teams who have launched products that have driven funding, acquisitions, and scale.
It’s my life’s purpose to build new and novel things that challenge the way things are and drive positive change for society. It lights me up to roll up my sleeves with like-valued entrepreneurs - I would love to help you bring your mission to life.
Reach out or connect on LinkedIn.
Product Services
As a startup, you need flexibility.
Here are work arrangements that have worked well for others. Book a discovery call to talk through your best options.
Fractional Product Management
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Establish a world-class product organization with veteran leadership, flexible to your budget.
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Work with an AI expert to incorporate AI into your product offering.
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Receive dedicated support from an embedded product lead, seamlessly integrated into your team on mutually agreed upon days and times.
Product Advising
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Methodically navigate high-uncertainty problems and explore new ideas using a structured approach that fosters creativity, thoughtful trade-offs, and effective problem-solving. Walk away with a clear action plan and less on your to-do list (really).
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Understand where your user experience is falling behind industry standards, and how you can deliver frictionless interactions for your customers that improve conversion.
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Boost your engineering team's impact with expert coaching from a Scrum Master and Agile Product Owner Certified Professional.
Project-Based Product Strategy
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Your MVP, defined using industry-standard workflows, competitive insights and best practices for a product that converts.
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Focus your team with a comprehensive, long-term roadmap that embraces industry best practices, delivers value on time, and aligns with your business objectives.
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Understand where your user experience is falling behind industry standards. Prioritize new features through competitive intelligence on seven industry competitors, defining user expectations and best practices specific to your sector.
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Comprehensive data analysis on your existing product analytics to refine what’s working and recommendations for strategic growth.
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Methodically navigate high-uncertainty problems and big opportunities with a trained design thinking facilitator. This approach streamlines collaboration across teams to define a path forward with the fewest resources.
Monthly Product Audit Giveaway
Back by popular demand!
Once a month, one early stage startup is selected to receive a complimentary product audit & two strategy sessions.
This offering began as a “give-first” learning effort, and was so useful to both sides, we’ve kept it free and made it permanent!
Let's Chat
Location
Colorado-based, serving startups in EST, PST, and all timezones in between.